Selling Your Home

I start by determining your home’s value based on the current market.


Determining PriceGetting top dollar

Your home’s value is based on the current market and local competition. I perform a Comparative Market Analysis to other homes currently on the market, or that have recently sold in the area. The specifics of your property (including upgrades and renovations) all help to determine the right price that will attract buyers and bring top dollar.

Getting it Sold Showcasing

I’ll determine the best way to market and showcase your home, including staging — to highlight top selling features and really make your home stand out.

The Home Selling Process...

I monitor new properties on the market and know the comparable values in your neighborhood. Once your home’s value is determined I’ll consider how to best show it off, then market your home both online and throughout local and national networks. And I’ll be with you through each step of the process to get your home sold.

  1. Perform a Comparative Market Analysis
  2. Determine your home's value
  3. Discuss how to best showcase your home
  4. Determine if staging is necessary and provide referrals
  5. Market online and through direct mail
  6. Show your home
  7. When an offer is presented, I will advise and help you to obtain the best possible price and terms.
  8. I monitor the progress of all contingencies and make certain all deadlines are met.
  9. On closing, I'll make sure the necessary paperwork is in order to complete the transaction.

Questions? Give me a call at 503-510-5038 or email. There’s no obligation.

Selling Your Home

Answers to Common Questions

How much listing commission do you charge?

Answer: Commissions are always negotiable between clients and REALTORs®. In this area, for a typical residential listing, I charge between 3-3.5%. it’s whatever you and I agree upon. I don’t usually take a listing for less than 3%. 

How will you keep me informed about the progress of my transaction?

Answer: You tell me! Just let me know how often you’d like updates and your preferred method of communication. I will keep you up to date as often as you’d like.

How will you market my home?

Answer:  To market your home, I use a multi‑layered strategy designed to reach buyers everywhere they look- online, in print, and in the community. This begins with professional preparation: I arrange high‑quality photography that showcases your home at its best and provide staging guidance so each space feels inviting, spacious, and market‑ready. From there, your listing is automatically syndicated across the major real estate websites buyers use every day. Once it’s entered into the MLS, it’s instantly distributed to sites like Zillow, Realtor.com, Redfin, and hundreds of brokerage and agent websites, ensuring consistent, accurate exposure across the internet. I then amplify that reach through targeted social media marketing, “Just Listed” postcards to surrounding neighborhoods, open houses to capture in‑person traffic, and polished marketing materials that highlight your home’s best features. Together, these efforts create maximum visibility and strong buyer interest from day one.

Is there a best time to sell my house?

Answer: Yes and no.
Every neighborhood is different. Typically, Spring always comes out on top as the best time to sell. This is probably because people aren’t away for the summer holidays or busy with Christmas celebrations. Another good thing about spring is that your home will look better when the garden is coming into bloom and the sun is (hopefully) out for longer. Also, keep in mind that you will have more competition during the Spring and Summer months. Listing during the Fall and Winer months can be very advantageous for sellers. There is usually less competition during this time and homes decorated for the holidays can really touch a buyers emotions.

Can I determine how much my home is worth from an internet website?

Answer: Third party websites, such as Zillow and Trulia, use computer generated home values based on calculations and formulas. In other words, it doesn’t take into consideration any of the personal qualities of your home. House finishes, condition, curb-appeal, etc, can make a big difference in valuating a home. These websites provide estimates that can create a false sense of hope (or undervalue a home) and lead a seller to frustration. A seller who is told their home is worth $20,000 less than the online estimate is going to be understandably upset. It’s critical that when selling a home, the value is determined by a Licensed Real Estate Professional, not an internet website!

How do you determine how much my home is worth?

Answer: A professionally completed Comparative market analysis, CMA, will take into account the many features of a home, but also the local area and neighborhood.

  • Square footage
  • Number of bedrooms
  • Number of bathrooms
  • Upgrades to kitchen
  • Window quality
  • Roof age
  • Lot features
  • Location; primary or neighborhood street?
  • Style and age of residence
  • Flooring type


What should I do to get my house ready to sell?

Answer: Clean up, Fix up, and Toss out!
Make a good first impression! With a little bit of elbow grease, you can improve your homes marketability. The key is to put yourself in the buyer's shoes. In fact, if you drop by some open houses (you may soon be a buyer yourself), you'll pick up some pointers. Then practice making your house as appealing and uncluttered as the home you wish to buy.

The exterior: Start here with "curb appeal". Basics: A trim lawn, well-proportioned shrubs. Remove garden hoses, lawn tools, dog house and toys from the yard. Check for moss on the roof shingles; clean gutters, shutters, windows and siding; solid caulking around frames and seams; paint. Keep walks and steps free of dirt and debris. Extras: Fresh paint on the front door. Seasonal door decorations. Planted flower pots. New bark and well kept flower beds.

The interior: A good thorough cleaning. From top to bottom, a deep down cleaning will make you home sparkle. Don’t forget about the ceilings and baseboards, these often get overlooked. No one likes cobwebs or built-up grime on the trim boards. Depersonalize and declutter. Less is more! We want the buyers to see the home, not the stuff in the home. Simplify. Half-empty the closets. Storage sells, but packed closets make it look like your home doesn’t have much room for a buyers’ things. Showcase your closets by taking half of your belongings out of the closets, then neatly organizing what remains.

These suggestions are only the beginning. I’m happy to perform a walk-through inspection of your home to give you a personalized list of ideas.

Once my home is listed, what do I need to do to get my house ready for a showing?

Answer: Tidy up and lighten up the house.
Be sure to have the home ready for viewing when you leave the house. Agents, may request a showing with little notice. When you are notified of an upcoming showing, be sure to set the stage. A quick sweep, mop and vacuum of the floors helps to freshen up. Clean off counters and load dirty dishes and laundry into their machines. Let the light shine. Open window coverings and turn on lights, especially in the inter and for night time showings. Don’t forget about a sweet aroma. A little room spray, a scented wax warmer or freshly baked cookies give the home a welcoming presence.

          

Ready to Get Started ...

Let's schedule time to talk.

I can also email you our Home Sellers Worksheet, to help you get started.

Fill out my online form.

You can always give me a call at 503-510-5038.